Rare Beauty — YouTube Stats & Analytics

740K Subs 872 Videos 224.33M Views Joined Apr 27, 2007🇺🇸 United States

Official Milestones

Silver100K Subs

Physical attractivenessLifestyle (sociology)

Upload Freq

11.5/wk

Average weekly rate

Avg Views

44.3K

Per recent video

Engagement

4.5%

Pro

Likes & Comments

Avg Length

—

Long-form content

Growth Trend

Weekly views over the selected period

Not enough data to display trend

Format Mix

Long-form

0 Videos

Views

Shorts

9 Videos

Views

380K

0% Long100% Shorts

Video Performance

Detailed analysis of the latest 9 uploads

0:30

Short

8 brand-new shades to choose from #rarebeauty #shorts

Jul 6, 2026

11d ago

Views

25.7K

Likes

123K

Comm

45K

0:30

Short

The lip combo you’ll wish was always in your bag #rarebeauty #shorts

Jul 6, 2026

11d ago

Views

35.4K

Likes

123K

Comm

45K

8 SHADES. MAJOR HYDRATION. GLOSSY SHINE. SATURATED COLOR. #rarebeauty #selenagomez @selenagomez

0:30

Short

8 SHADES. MAJOR HYDRATION. GLOSSY SHINE. SATURATED COLOR. #rarebeauty #selenagomez @selenagomez

Jul 6, 2026

11d ago

Views

186K

Likes

123K

Comm

45K

0:30

Short

Get drenched in color with NEW Soft Pinch Lip Oil Stick #rarebeauty #shorts

Jul 6, 2026

11d ago

Views

24.9K

Likes

123K

Comm

45K

0:30

Short

Soft launch🤭 #rarebeauty #shorts

Jul 6, 2026

11d ago

Views

18.3K

Likes

123K

Comm

45K

I wish… @selenagomez #rarebeauty #selenagomez

0:30

Short

I wish… @selenagomez #rarebeauty #selenagomez

Jul 2, 2026

16d ago

Views

14.6K

Likes

123K

Comm

45K

0:30

Short

July 7. #rarebeauty

Jul 2, 2026

16d ago

Views

21.1K

Likes

123K

Comm

45K

What’s your wish? Might come true. July 7 #rarebeauty

0:30

Short

What’s your wish? Might come true. July 7 #rarebeauty

Jul 2, 2026

16d ago

Views

28.6K

Likes

123K

Comm

45K

0:30

Short

It’s a Soft Pinch world and we’re just living in it #rarebeauty #shorts

Jul 2, 2026

16d ago

Views

25.4K

Likes

123K

Comm

45K

About Rare Beauty

Founder Selena Gomez believes everyone is unique and rare. But today, too many people feel trapped by unrealistic expectations that are impossible to achieve. Rare Beauty is about accepting who you are – and finding the beauty in your imperfections. Rare Beauty is more than a beauty brand. Our mission is to shape conversations around beauty, self-acceptance, and mental health. We will work to help people get more access to support and services. We want to help people feel more authentically connected to one another and less alone in this world. We are just getting started. This is makeup made to feel good in—let’s do this together. Only at Sephora and RareBeauty.com. 1% of all sales go

Rare Beauty is a YouTube channel from United States that joined YouTube on Apr 27, 2007. It currently has 740,000 subscribers, 224,328,137 total views and 872 uploaded videos, publishing about 11.5 videos per week. Stats on this page are refreshed regularly from live YouTube data (last updated Jul 11, 2026).